Comprised of two companies in different countries, Librecine is an independent film production company. Librecine Uruguay is dedicated to documentaries, cultural and educational programming, and Librecine Hungary focuses on narrative fiction for family films and dramas. They needed a web presence to showcase their work across two sites.
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Project brief:
Our design brief was clear: to create an effective new design which is simple, no-frills and highly accessible as well as fast loading.
Anna, one of the directors, set a clear direction by telling us: “… we are not so much the cool cats as the reliant artists who bring together art and market.”
- clean, user-friendly design
- ensure fast loading (low-speed connections and varying devices expected)
- focus on the showcased work, not the brand
- consistent design, layout and presentation across sites
- main domain as intro page to the two new sites
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typeface & colour
extended colour scheme and new typeface for site design
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page layouts to showcase the work
to feature films and images
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gallery layouts
for varying number of images
What we did:
- planning for site structure, design and SEO
- extended colour scheme, derived from logo colours
- clear typesetting using single webfont with variation
- layouts for completed films and upcoming projects
- video features for film pages
- gallery for stills / photographs
The result was launched in time for the 2016 Toronto International Film Festival and the industry response has been outstanding, driving an increasing volume of business to our companies.
Anna Jancsó
What our client said:
We approached Eyedea Studio to create a new website that reflected the changing structure and needs of our company. The website is our main tool to communicate and present past and ongoing work to our professional community and potential partners. We are a company that started off as a creative audiovisual workshop, carrying out work both in Europe and Latin America. In the past years our two companies have become two distinct and separate entities, united nevertheless by our brand name and ethos.
We needed two linked websites that served both entities by providing a unified look while making a clear distinction between the two companies. Furthermore, we needed sites that worked across different devices and allowed for fast loading even in areas with slow internet connections.
A clean, clear design that focuses on our projects was achieved. While our brand remains strong and visible, the websites allow our work to speak for itself. We have also been provided with invaluable advice and expertise on how best to structure content for better visibility and search engine compatibility.
Eyedea Studio was a true collaborator in both the design, branding and technical aspects of developing this new website concept. The result was launched in time for the 2016 Toronto International Film Festival and the industry response has been outstanding, driving an increasing volume of business to our companies.
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